Archive for: February 2013

Efficient Assortment Strategies: A Retailer Perspective

155507168     Efficient Assortment is the most important tactic in category management – without the product being listed at the retailer, it’s never going to make to the shelf, and will never sell!  When you think of Efficient Assortment, you may think about the tactical side of the process – the one that is typically completed by the category management or category development team.  It includes the analytics, data and even “push of the button” tools to help make item level recommendations (particularly behind new product …

Efficient Assortment Best Practices: Develop Corporate Strategies and Processes

Efficient AssortmentAs a supplier, when you think of Efficient Assortment, you may think about the analysis side of the process – the one that is typically completed by the category management or category development team.  It includes the analytics, data and maybe even “push of the button” tools to help make item level recommendations (particularly behind new product launches).  And you may complete your assortment analysis and recommendations to your specific brands or a segment within the category, or you may complete it for …